FIDLOCK AD CAMPAIGN

FIDLOCK AD CAMPAIGN

Experience the magic.

When faced with the pivotal question, "Does it hold?" our resounding response is, "Holds up better than expected." As a forward-thinking company deeply passionate about cycling and armed with a strong tech-savvy mindset, this product instantly captivated us. When approached by FIDLOCK to craft a campaign idea and concept, we were immediately drawn in, investing substantial effort to create something both fitting and distinctive.

Enter the realm of magic and magnetism — invisible forces that transform the act of opening and closing into an enchanting experience. At the heart of FIDLOCK lies a straightforward yet ingenious locking system, a technology we've embraced wholeheartedly. Our dedication has given rise to two distinct and complementary visuals, seamlessly developed and implemented. Illustration: Angela Wittchen-Hughes, www.illu-front.de